+1 - it is very clear that Ducati do not know how to design a bike that can compete with Yamaha or Honda. They insist on an engine layout which no one else adopts and until this year a carbon frame which Yamaha have said would cause issues but yet Ducati stubbornly think there way is the best.
You all really don't know what are you talking about. Maybe a lack of memory or interesting in a not so long ago history. It's just insane how unfair some of you are.
Ducati can't and will never try to challenge Honda or Yamanha in their own game. They've repeated that many times (their own words, not mine).
Sometimes it seems people think Ducati is a God like company. It's almost impossible for such small company without know-how in V's engine, Inline engines, aluminum chassis, twin spars, whatever, they can't follow the paths of Honda or Yamaha with their budget. They know it, but people in general do not. And that is the reason Ducati always took its own way. They risk. They try to innovate. It's their only chance to beat the giants. It's obvious that it's very hard to come out, but eventually it can work, like it did in 2007. Yes, that time Ducati's own way of doing things plus bridgestone tires plus Stoner payed dividends. The GP7, although people changed their opinion, was the best bike in the grid, no matter Casey's skills. No rider on this planet can ever win a title in the ultra competitive MotoGP field without some advantages of his machine. Take this year as an example. Honda is a very good bike, the difference to the Yamaha is very small, but they aren't the best anymore. And what a difference that make, huh? Jorge is the winner in the Casey's land, Qatar. Now you can imagine the rest of the championship. In 2007, Ducati started to write their own softwares, replaced the default ECU and some stuff. Ducati had the edge in electronics to control a much more powerful engine (remember Rossi complaining about too much electronic aids? maybe some of you won't recall), what for that time was the best thing on the grid. The best machinery + a rider like Stoner it's all they needed to win a title.
Anyway, some guys need to think better about what they are saying about Ducati. Yes, their bike is crap today compared to Yamaha or Honda, but for a company the size of Ducati, the Desmosedici project winning a title in 2007 was a very, very brave conquest. In that time they were very smart, and who negates it is mad.
Forget about Ducati being a japanese bike. It won't happen. Never. That's insane, they can't do that. Maybe with a massive injection of money and a decade of work they can start to compete with the giants on their own game, but it won't happen overnight. Actually I doubt it will happen a day.
Ducati will continue in MotoGP, but from now on they will continuing trying to find a different path that can catch Honda or Yamaha, and I believe someday it'll work again. Unless, of course, Audi (Volks) buys the company and from there I don't know what to expect.