<div class='quotetop'>QUOTE (mylexicon @ Jun 25 2008, 10:27 PM)
<{POST_SNAPBACK}><div class='quotemain'>Does everyone realize the obvious consequence of having DMG involved is network coverage for the AMA?
If AMA gets network coverage, ad revenues go up. If ad revenues go up teams have bigger budgets and can pay better and run more machines. The more machines and the better the talent, the more money the organizers make as the fanbase rises. The more the organizers make, the better the circuits will become. America is such a blank canvas for road-racing circuits, I wouldn't be surprised if DMG starts building circuits.
There aren't any major spec bike series anywhere in the world, so DMG has the ability to create an entirely new market. If DMG can get revenues flowing to the teams and into the pockets of major riders, talent will start coming to the U.S. Furthermore, many upstart talents will be intrigued by the idea of having access to the same equipment used by championship contending teams and riders.
Everything in this plan hinges around improving facilities over time. That could prove to be a bit difficult, but who knows. If the AMA gets enough international talent, they may start running races overseas.
This plan has more potential than I originally realized. This take over could end up being really good if DMG have the patience to see this long-term plan through to the end.
I'm unconvinced they won't get impatient though. I'm hoping the investment they made was small so they won't be overly anxious to turn a buck.
If you can see really far into the future: assume AMA does go international and it has a good viewership internationally. DMG will use AMA to get coverage for NASCAR in foreign markets.
you work for dmg.... don't you.