Yamaha extends Rossi contract to 2018

Gaz · Mar 22, 2016

black101 said:
I also agree that MM raced fairly thru out last season but it was certainly out of character to not even make an attempt at a pass in that race. Did he do it consciously, who knows.

.... it ............ cannot resist

The FACT about Valencia is that Marquez had been torn a new ....... by Race Direction because someone complained about his ALLEGED interfering in the championship by RACING riders when he was out of championship contention yet the riders he was racing were not

Marquez himself said that he was 'extremely nervous at Valencia that he did NOT take anyone out as he had been warned'

Did MM have the opportunity to pass JL - NO

Most riders in the race and who witnessed it said nope as Valencia is a one line track and that JL is one of the hardest riders to pass when he is at his metronomic best as he was.

I cannot recall the figures but it is something like 5 from 9 of the last races did NOT involve a pass for the lead so why is it that because some one makes an allegation that MM was protecting JL, we are to believe that MM could have passed ?

Opinion only here but MM was very cogniscent that if he ...... up and crashed JL out then he would be sitting out races in 2016 due to Race Direction pandering ........ thus he chose discretion

As for Qatar ............ was it discretion - nope, but as some are saying, why is it not being discussed equally to Valencia in that VR could not show a wheel?

Keshav · Mar 22, 2016

Jumkie said:
Competition drives innovation.

And vice versa.

Gaz · Mar 22, 2016

Dr No said:
I know more than a few Honda engineers.
None of whom have been within a bull's roar of the race dept.

You know Casey Stoner ............... oh wait, he is a Ducati Engineer

Said only to evoke memories of your awesome 'he is not an engineer, I am a ....... engineer' rant of a few months back

Jumkie · Mar 22, 2016

Gaz said:
You know Casey Stoner ............... oh wait, he is a Ducati Engineer

Said only to evoke memories of your awesome 'he is not an engineer, I am a ....... engineer' rant of a few months back [emoji14]

I think that was #22 bro.

Gaz · Mar 22, 2016

Keshav said:
Wouldn't be surprised if owners of this site, Crash and others were kicking in a few bucks. Without Rossi to ..... about traffic would be reduced here by about 85%.

Well despite protestations from a number of members last year -- it would seem that this site is definitely all about Rossi as despite comments indicating that the sites Facebook banner would be changed to reflect the 2015 World Champ - it still displays Rossi

Rossi sells and attracts .....

So Duc, when will that banner image change?

Gaz · Mar 22, 2016

Jumkie said:
I think that was #22 bro.

Damnit - it was an epic rant ...........

And apologies in that case

Gaz · Mar 22, 2016

Keshav said:
And vice versa.

True, but there are also times when innovation kills competition until further innovation brings it back

JPSLotus · Mar 22, 2016

Gaz said:
Not even in those positions as no matter where Rossi finishes his position is always reported upon and it cannot be understated that he is news as he generates and creates news

As they say JPS ............big whoop (not having a go either).

There is much more in terms of income that Rossi generates than pure bike sales and I am sure that from Yamaha's view, it isn't all about bike sales.

Look around and see how many Yamaha shorts/caps/Jackets are sold and (sorry to say Libby as I do wish it were so) very few will be sold due to Lorenzo or Yamaha but because Rossi rides a Yamaha.

Then of course (and away from Yamaha) are the Rossi replica paraphernalia such as Helmets, Leathers, dolls (I know, sickening), stickers, club memberships that may or may not have anything to do with Rossi but will generate dollars if sold at Yamaha dealers, shops and stands

We may not want to accept it (it personally shots me in some way but I do not begrudge his business nous) but Rossi is big business and as such brands want to associate with him and as such he will repay Yamaha no matter what the cost in dollar terms (and yes, I fully expect melt downs and a lot of bad press ............... but again, bad press is still better press than no press)

I so wish it were not true but it is ............. such is today's world of the personality producing dollars rather than the substance produced (...., look at the Kardashians for an example of bandwagonning dollars)

No, it's been stated numerous times that Rossi has some sort of large impact on bike sales, yet I've never seen a single shred of proof there is any truth to this claim. In fact, Yamaha corporate doesn't mention a single thing about Rossi in any of their investor information as far as I have been able to tell.

For a guy who is supposedly so instrumental in bike sales, Yamaha says surprisingly very little in the financial reports and don't even mention his leaving to go to Ducati as being a cause for a decrease in sales. They mention numerous other factors, all of which had nothing to do with Rossi.

Gaz · Mar 22, 2016

JPSLotus said:
No, it's been stated numerous times that Rossi has some sort of large impact on bike sales, yet I've never seen a single shred of proof there is any truth to this claim. In fact, Yamaha corporate doesn't mention a single thing about Rossi in any of their investor information as far as I have been able to tell.

For a guy who is supposedly so instrumental in bike sales, Yamaha says surprisingly very little in the financial reports and don't even mention his leaving to go to Ducati as being a cause for a decrease in sales. They mention numerous other factors, all of which had nothing to do with Rossi.

I suspect it is more brand awareness and sales, else he would be used purely to sell their sportsbike range and yet I see him used to advertise offroad, quads etc

To me, the #46 is a bike like Nike or Reebok in that when it is placed on a product, the sheeples run out and buy it at a cost well above that which they would pay were the label not on the item.

I may be recalling incorrectly but I do seem to recall that when he went to Ducati they did have a spike in worldwide sales and when performances did not meet expectations, that dropped. None were said to be significant as it is not about selling bikes but getting the brand name in the news and Rossi is probably the best at that in the game.

I suspect that if you asked people (not bike fans) if they knew of Rossi or could say what bike he rode, they could but they could not for Marquez, Pedrosa or Lorenzo etc.

Jumkie · Mar 22, 2016

Valentino Rossi could walk on the streets of any American city and nobody would know who the .... he is, I'll assume that would be opposite in SE Asia.

Keshav · Mar 22, 2016

JPSLotus said:
No, it's been stated numerous times that Rossi has some sort of large impact on bike sales, yet I've never seen a single shred of proof there is any truth to this claim. In fact, Yamaha corporate doesn't mention a single thing about Rossi in any of their investor information as far as I have been able to tell.

For a guy who is supposedly so instrumental in bike sales, Yamaha says surprisingly very little in the financial reports and don't even mention his leaving to go to Ducati as being a cause for a decrease in sales. They mention numerous other factors, all of which had nothing to do with Rossi.

I reckon Gaz and Jum have a valid perspective in that Rossi awareness in the USA (where bike racing awareness actually seems to be diminishing) is not of great consequence but in Europe and Asia his brand recognition factor is huge. It's easy to view things from an American-centric POV.

I honestly do wonder how one would evaluate Rossi's influence on sales of Yamaha products overall. How would one create a demonstrable statistical graph? Can the folks at Marlboro prove a correlation between good results on a Ducati and increased cigarette sales? If Rossi only has minimal impact on bike sales in the USA - the failing I think is with promoters of racing in the USA and not Rossi in particular.

Gaz · Mar 22, 2016

Keshav said:
I reckon Gaz and Jum have a valid perspective in that Rossi awareness in the USA (where bike racing awareness actually seems to be diminishing) is not of great consequence but in Europe and Asia his brand recognition factor is huge. It's easy to view things from an American-centric POV.

I honestly do wonder how one would evaluate Rossi's influence on sales of Yamaha products overall. How would one create a demonstrable statistical graph? Can the folks at Marlboro prove a correlation between good results on a Ducati and increased cigarette sales? If Rossi only has minimal impact on bike sales in the USA - the failing I think is with promoters of racing in the USA and not Rossi in particular.

In Oz, it is difficult to say but I suspect that like Jums comment regarding the US, he could walk most places without question and be unrecognised which says a lot about the way in which Australia treats motorcycles and motorcycle racing (motorcyclists are treated as cash cow poor cousins)

But I say that with the thought that even today, he is ALWAYS mentioned when there is any MotoGP news mentioned with regards to practice or race results and he is generally mentioned before any Aussie (understandable at present - but CS was mentioned before when he was around)

When MotoGP time is around in Oz the Rossi posters pop-up as do the cardboard cutouts at the Yamaha dealer (and I have not seen a JL cutout or poster) so he is the focus of all Yamaha Australia efforts, and yes it is quite sad.

Dr No · Mar 23, 2016

Keshav said:
I reckon Gaz and Jum have a valid perspective in that Rossi awareness in the USA (where bike racing awareness actually seems to be diminishing) is not of great consequence but in Europe and Asia his brand recognition factor is huge. It's easy to view things from an American-centric POV.

I honestly do wonder how one would evaluate Rossi's influence on sales of Yamaha products overall. How would one create a demonstrable statistical graph? Can the folks at Marlboro prove a correlation between good results on a Ducati and increased cigarette sales? If Rossi only has minimal impact on bike sales in the USA - the failing I think is with promoters of racing in the USA and not Rossi in particular.

Quantifying marketing effectiveness in actual dollar or sales increases, can't have that. Much easier to claim campaign "x" increased brand awareness amongst single, under 25, females with earnings over $65k, who holiday overseas twice a year. Then you can always claim a win.

So much marketing is just sheeplike following; they've got Clooney, we need a Pitt.
"Mr President, we cannot allow a mineshaft gap!"

#22 · Mar 23, 2016

black101 said:
DP did indeed run wide, not much, but enough. However so did JL, enough for an MM pass anyway, it's just that MM made no overt attempt to capitalise.

Others have responded eloquently to your posts,so the only thing I'll add is that I watched Valencia 2015 again recently and you are wrong, Lorenzo did not run wide at one single corner (at least on camera view) the entire race.

Gaz said:
You know Casey Stoner ............... oh wait, he is a Ducati Engineer

Said only to evoke memories of your awesome 'he is not an engineer, I am a ....... engineer' rant of a few months back

Yeah, .... that guy!! :lol:

J4rn0 · Mar 23, 2016

Keshav said:
It's not that he had no place else to go. It's that at this late in the game he's not about to learn a whole new bike or develop one. He's amongst old friends on a bike he knows well with a crew he can readily communicate with. He's not about to leave his comfort zone at this late stage of the game. And with Yamaha he's got what amounts to a golden parachute of support and a guarantee of years of being paid to do public appearances where he can bask in the love of his adoring public.

Suzuki would have been a pretty friendly place for Rossi, with good old Brivio and others -- and their bike is almost ready for prime time, and very similar to the M1. Of course as we have seen he prefers to stay at Yamaha.

#22 · Mar 23, 2016

Agreed Jarno, I said in 2011 that Rossi should have gone to Suzuki instead of Ducati. Yes I know they were downscaling at that time, but had they scooped a rider of Rossi's presence, sponsorship certainly wouldnt have been an issue and the Zook is similar to the M1 as you say.

JPSLotus · Mar 23, 2016

Keshav said:
I reckon Gaz and Jum have a valid perspective in that Rossi awareness in the USA (where bike racing awareness actually seems to be diminishing) is not of great consequence but in Europe and Asia his brand recognition factor is huge. It's easy to view things from an American-centric POV.

I honestly do wonder how one would evaluate Rossi's influence on sales of Yamaha products overall. How would one create a demonstrable statistical graph? Can the folks at Marlboro prove a correlation between good results on a Ducati and increased cigarette sales? If Rossi only has minimal impact on bike sales in the USA - the failing I think is with promoters of racing in the USA and not Rossi in particular.

My theory, while unprovable without access to data, is that most Rossi fans don't ride motorcycles at all. There's a few here that I believe this holds true.

The Ducati/Phillip Morris sponsorship is being used as a business-to-business platform which is exactly what they have done with their Ferrari F1 sponsorship. Yes there's the subliminal advertising and all of that, but they have stated the use of F1/Ferrari for business-to-business workings makes financial sense to them. The last time they have the Marlboro sponsorship was at Shanghai 2007 and they're still dumping in hundreds of millions. So it's not so much about the cigarettes as it is about access to a platform, and they also have something only one other sponsor (Rolex) has: a vote on the F1 commission to approve items that come out of the F1 Strategy Group.

Dr No · Mar 23, 2016

Marlboro has shitloads of money
It has a marketing budget. They spend it.

povol · Mar 23, 2016

Gaz said:
Not even in those positions as no matter where Rossi finishes his position is always reported upon and it cannot be understated that he is news as he generates and creates news

r

It used to infuriate me when Tiger Woods would finish 20th, 8 strokes off the leader board, and Sportcenters report on the tournament would be 10 minutes explaining why Tiger didnt win, and an oh by the way here is the insignificant peeon that won, next up on Sportcenter. Right or wrong, whatever pays the bills. You never heard the others complain though, he took the game to a level that made them insanely rich. Rossi is the Tiger Woods, Michael Jordan, Peyton Manning, etc etc of bike racing. Love him or hate him, like Kesh said, these boards would be a 5 minute a day habit instead of hours.

#22 · Mar 23, 2016

povol said:
It used to infuriate me when Tiger Woods would finish 20th, 8 strokes off the leader board, and Sportcenters report on the tournament would be 10 minutes explaining why Tiger didnt win, and an oh by the way here is the insignificant peeon that won, next up on Sportcenter. Right or wrong, whatever pays the bills. You never heard the others complain though, he took the game to a level that made them insanely rich. Rossi is the Tiger Woods, Michael Jordan, Peyton Manning, etc etc of bike racing. Love him or hate him, like Kesh said, these boards would be a 5 minute a day habit instead of hours.

You say that like it's a bad thing, some would probably be better spending less time on here

Search

Search

Yamaha extends Rossi contract to 2018

Gaz

Keshav

Gaz

Jumkie

Gaz

Gaz

Gaz

JPSLotus

Gaz

Jumkie

Keshav

Gaz

Dr No

#22

J4rn0

#22

JPSLotus

Dr No

povol

#22

Similar threads

Recent Discussions