Joined Feb 2007
11K Posts | 2K+
Tennessee
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With Rossi's star power waning significantly it opens up the rest of MotoGP/MotoGP Teams for sponsorship. I have long argued that because MotoGP was really just Moto46 it was pointless for any corporation to spend sponsorship dollars on anything but Rossi. Especially new sponsors. Hopefully MotoGP won't make the same mistake again and turn MotoGP into Moto93. The sport needs to be about all the personalities not just one and not just one nationality.
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Fiat was just announced as the title sponsor and 'logistics partner'.
http://www.roadracingworld.com/news/fiat-professional-to-sponsor-yamaha-motogp-team-in-2014/
Somehow this doesn't sound like the huge news that a Telefonica deal would've been. It seems that instead of cash there would be cars: "Fiat Professional will also provide commercial vehicles to assist Yamaha’s logistical operations. These will include the Ducato Van and the Fiat Scudo Panorama models." Plus, it is yet another Rossi-linked sponsor that would evaporate if the old man decides to leave at the end of this (or next) season, like in 2010.
but at least they got some sort of a title sponsor.
<p style="color:rgb(41,47,51);font-family:'Helvetica Neue', Arial, sans-serif;<div style="color:rgb(41,47,51);font-family:'Helvetica Neue', Arial, sans-serif;Gavin Emmett <span style="font-size:13px;color:rgb(136,153,166);<span style="color:rgb(177,187,195);@gavinemmett 6h
<p style="color:rgb(41,47,51);font-family:'Helvetica Neue', Arial, sans-serif;Movistar have confirmed sponsorship of <span style="color:rgb(255,132,102);@YamahaMotoGP and <span style="color:rgb(255,132,102);@lorenzo99 <span style="color:rgb(255,132,102);@ValeYellow46 in Madrid.
<span style="color:rgb(93,93,93);font-family:Arial, Verdana, Helvetica, sans-serif;A new-look livery for the YZR-M1 bikes will be unveiled on the Wednesday before the season-opening Qatar Grand Prix, with Movistar branding also being applied to various assets such as riders’ leathers, team uniforms, the garages, trucks and hospitality units.